10.12.2008

SOCIAL MEDIA: Media Part 1

Social media or social networking is how collaborative communication happens online. But even if you have an idea of what some of the tools are, you may wonder how on earth you will pick a starting point.

Set Goals
You can focus your social media time toward your goals.

BLOGS
If you want to keep up with what’s hot in the industry, check your most-trusted colleagues (your heroes and mentors) and traditional industry resources (like print magazines or newsletters) to see if they publish a blog or are hosting online forums in your field.

Set up your own blog to create participation. Want to keep fans informed about the progression your new song, show, tour? Set up a blog. Ask for feedback so that you can either shift gears or scrap it and try something different.

Your blog can be anything you want, but if you are looking to create community and get lots of visitors, make it informative and interesting.


Eileen Batson
Batson Group Marketing and PR
919.327.5021

No comments: